As far as I can tell, Thinkfilm is not a member of the MPAA, nor is its parent company. As such, they’re not required to submit films or associated materials for review by the MPAA ratings board, but do so voluntarily, as leaving their films unrated puts them at a marketing disadvantage, as This Film Is Not Yet Rated points out.
Sucks, but it was the studios that created the MPAA to begin with.
They've always been a governing body, just like the RIAA, with their "Parental Advisory" stickers affixed to CDs that contain nasty words. Supposedly, the "industry's" self-censorship is meant to negate the possibility of government censorship, but, as usual, it's more about making sure that cash flows aren't interrupted by pesky legal battles.
And that's why I asked when it became a bona fide governing body, as right now, it's purely a self-regulated mess. this production company doesn't actually belong to the MPAA.
Right: as alluded to by grandiva1968, the filmmakers do have the option of putting out the film with no rating, and then using their poster to advertise it. However, if they do so, they'll then be faced with the problem that many theaters won't screen unrated films.
So, they deem posters of nearly naked women, blood dripping from the teeth of horror monsters and killers firing guns safe for all audiences, including children, to see; but this is too graphic? I need to get a pair of the magic-glasses they're wearing, because I don't see anything graphic at all. The detainee doesn't even look like he's wearing a hood - it looks more like a barret (I think I spelled the name of the hat wrong, but you get the idea).
no subject
Date: 2007-12-21 09:49 pm (UTC)http://en.wikipedia.org/wiki/This_Film_Is_Not_Yet_Rated
no subject
Date: 2007-12-21 10:54 pm (UTC)Here's the thing:
As far as I can tell, Thinkfilm is not a member of the MPAA, nor is its parent company. As such, they’re not required to submit films or associated materials for review by the MPAA ratings board, but do so voluntarily, as leaving their films unrated puts them at a marketing disadvantage, as This Film Is Not Yet Rated points out.
Sucks, but it was the studios that created the MPAA to begin with.
no subject
Date: 2007-12-21 11:30 pm (UTC)no subject
Date: 2007-12-22 03:37 pm (UTC)no subject
Date: 2007-12-22 04:42 pm (UTC)no subject
Date: 2007-12-22 11:45 pm (UTC)no subject
Date: 2007-12-22 08:40 pm (UTC)